Privacy Policy
How LendUp Marketplace collects, uses, and shares information.
Effective date: June 7, 2026
Entity: LendUp Marketplace (“LendUp Marketplace,” “we,” “us,” or “our”)
This Privacy Policy explains how we collect, use, disclose, and safeguard information when you visit our website or contact us about funding options. By using the site, you agree to the practices described here.
Information we collect
- Information you provide: such as your name, business name, email, phone number, and details about your business and funding goals when you book a call or contact us.
- Automatically collected information: such as IP address, device and browser type, pages viewed, and similar usage data collected through cookies and similar technologies.
- Information from third parties: such as information from funding partners or service providers used to evaluate options, where permitted by law.
How we use information
- To respond to inquiries and schedule and conduct calls.
- To match your profile with third-party funding partners and present options.
- To operate, maintain, secure, and improve the site and our services.
- To communicate with you, including about options, updates, and support.
- To comply with legal obligations and enforce our terms.
How we share information
We may share information with third-party funding partners to facilitate the options you request, with service providers who support our operations, and as required by law or to protect rights and safety. We do not sell your personal information except as described here. [Confirm whether any sharing constitutes a “sale” or “sharing” under applicable state law and update accordingly.]
Credit inquiries
Checking your options is generally a soft inquiry that does not affect your credit score. If you choose to proceed with a specific offer, a funding partner may conduct a hard credit inquiry and request additional documentation.
Cookies
We use cookies and similar technologies to operate the site and understand usage. You can usually control cookies through your browser settings; disabling them may affect site functionality.
Data retention & security
We retain information for as long as necessary for the purposes described or as required by law, and we use reasonable administrative, technical, and physical safeguards. No method of transmission or storage is completely secure.
Your choices & rights
Depending on where you live, you may have rights to access, correct, delete, or limit the use of your personal information, and to opt out of certain communications. To exercise a right, contact us using the details below. [Insert jurisdiction-specific rights and verification process — for example, CCPA/CPRA, other state laws, or other applicable regulations.]
Communications
By contacting us, you consent to receive responses at the email or phone number you provide. You can opt out of marketing communications at any time. Message and data rates may apply.
Children’s privacy
The site is intended for businesses and individuals 18 and older and is not directed to children.
Changes to this policy
We may update this Privacy Policy from time to time. Updates take effect when posted, and the “Effective date” above will be revised.
Contact
Questions about this policy? Contact LendUp Marketplace at support@lendupmarketplace.com.