About

A marketplace built for operators

LendUp Marketplace exists to make business funding legible. We connect businesses with funding sources and lay out the tradeoffs plainly, so the choice is yours to make with confidence.

/ What we are

A marketplace, not a bank

LendUp Marketplace is a funding marketplace and referral service. We are not a lender, bank, or direct funding source. Instead, we help match your business profile to third-party funding partners offering business loans, lines of credit, and revenue-based financing, and we help you compare what each path means for your cash flow.

Submitting information to us is not an application for credit or a commitment to lend. Any financing is offered by a funding partner and is subject to their underwriting, approval, and final terms.

/ How we work

The principles we hold to

Clarity first

Key terms and payment styles explained in plain language before you commit to anything.

No pressure

We surface options and tradeoffs. The decision, and the pace, stay with you.

Honest framing

No guaranteed approvals, no invented numbers — just what the options actually are.

/ Who we serve

Operators with real businesses to run

We work with established small and mid-sized businesses across many industries — retail, services, restaurants, trades, e-commerce, and more. General starting guidelines include time in business, consistent revenue, and an active business checking account, though final decisions rest with the funding partner.

Availability can be limited by state and by industry, and some industries may be restricted.

Have a question? Start with a call.

Start with a quick conversation. Checking your options is a soft inquiry that won't affect your credit score.